Privacy Policy

AJ Advance Technology Public Company Limited (“AJ EV” or “we”) is committed to protecting your privacy. Therefore, we have established this Privacy Policy (“Policy”) to provide details regarding the collection, use, or disclosure of your personal data (hereinafter referred to collectively as “processing”), whether through direct communication with us or via other channels, such as visiting our website, downloading, or using the AJ EV application (“AJ EV App”). AJ EV processes your personal data within the framework of the Personal Data Protection Act B.E. 2562 (2019) (“Personal Data Protection Law”) and other relevant laws.

1. Scope of Application

“Personal data” in this context refers to information that can directly or indirectly identify an individual who is still alive. This Policy applies to all personal data processing conducted by AJ EV concerning the personal data of:

Individual customers, including current, past, or future customers, as well as representatives of corporate customers.

Employees, officers, and personnel currently working with AJ EV, those who previously worked with AJ EV, or individuals intending to work with AJ EV in the future, regardless of whether they have a permanent or temporary employment contract.

Shareholders who are natural persons, including legal representatives of corporate shareholders.

Managing directors, authorized representatives, and agents of AJ EV.

Partners, business associates, and suppliers, whether they are individuals or representatives of corporate entities.

Service providers, contractors, licensors, and licensees, whether they are individuals or corporate representatives.

Various types of employees, including outsourced workers, probationary employees, and interns.

Participants in events organized by AJ EV or co-hosted with other entities, where personal data processing occurs.

Individuals who have disclosed or transferred their personal data to a data controller or processor, and such data has subsequently been shared with AJ EV.

Other individuals who share ownership of personal data with any of the categories listed above, and such data is processed by AJ EV.

This Policy also applies to data processing conducted through AJ EV’s website, official online communication channels, mobile applications, customer service centers, exhibitions, and any other methods used by AJ EV to process personal data. However, this Policy does not cover personal data that you provide through external channels not directly controlled by us, such as social media platforms (e.g., Facebook, Instagram, TikTok, Line, websites, etc.). If you purchase products or services from certified vendors, individuals, or entities authorized by us, you should contact them directly for details on their data processing practices or to exercise your rights under the Personal Data Protection Law.

If AJ EV collected personal data before the enforcement of the Personal Data Protection Law, we retain the right to continue processing such data for its original purpose without requiring your consent. However, once the law is in effect, if you do not wish for us to collect or use your personal data for such purposes, you may contact us through the communication channels specified in Section 12: How to Contact Us to request a cessation of data collection or usage.

2. Personal Data We Collect

We may collect the following types of personal data from you:

Personal information: Name, surname, national ID number, date of birth.

Contact details: Address, phone number, email, Line ID, and similar information.

User profile information: Username, password, or PIN.

Vehicle information: Vehicle identification number (VIN), purchase date, or dealer information.

Product information: Product code, purchase date, location, and warranty details.

Transaction data: Purchase history, service records, product specifications, bookings, payments, bank account details, billing addresses, and payment details.

Feedback and interests: Preferences, comments, suggestions, chat history, survey responses.

Job application details: Photos, educational background, work experience, special skills.

Event registration information: Affiliation, portfolio, participation history.

Website and app interaction details: Operating system, browser type, device details (e.g., MAC address), geographic location, IP address, cookies, unique device identifiers, session duration.

Other data provided by you in connection with the AJ EV website or AJ EV App, such as location data.

3. Purposes of Personal Data Collection

We may collect, use, and disclose your personal data for the following purposes:

Business operations management: Supporting and carrying out business activities related to reservations, sales, financial transactions, account management, verification, shipping, warranty services, membership management, product registration, refunds, exchanges, after-sales services, and facilitating product and service usage.

Electric motorcycle dealership operations in Thailand: Supporting and developing business activities for AJ EV and its authorized dealers, including management, coordination, marketing, and legal transactions.

Marketing and promotions: Providing you with information, special offers, and news about our products and services, personalizing your experience, conducting data analytics, and researching customer behavior to improve marketing strategies.

Product and service development: Gathering customer feedback to enhance the effectiveness of our dealerships and service centers.

Business efficiency and research: Improving services, business processes, and IT security while ensuring compliance with internal policies and industry standards.

Employment and HR management: Recruiting, hiring, managing employee benefits, and other human resource activities related to AJ EV and its affiliates.

Events and activities: Organizing competitions, projects, and promotional events, including using photos and videos for communication purposes.

Legal compliance and contract management: Fulfilling contractual obligations, ensuring regulatory compliance, and protecting legal rights.

Website and application management: Enhancing user experience, maintaining security, and managing business operations.

Legal obligations: Complying with industry standards, financial regulations, and legal requirements to protect the rights of AJ EV, its affiliates, and customers.

Identity verification and security: Conducting authentication processes to ensure compliance with legal or regulatory requirements.

Data transfers in business transactions: Sharing personal data as part of mergers, acquisitions, joint ventures, asset sales, or other business restructurings.

Risk management: Assessing and mitigating risks associated with AJ EV’s operations.

Recording and Monitoring the Safety of Employees and Individuals Entering AJ EV Premises, Including the Protection of AJ EV Assets Through CCTV Surveillance

We acknowledge that your personal data, which is processed for purposes related to legal compliance, contract execution, or contractual obligations under this clause, is necessary for us to fulfill these purposes. Choosing not to share your personal data with us or withdrawing your consent for its use may have legal consequences or prevent us from fulfilling contractual obligations or entering into agreements with you, as applicable. In such cases, we may need to decline to enter into a contract with you or cease certain services in whole or in part.

4. Methods of Collecting Personal Data

Where necessary, we will seek your consent before or at the time of collecting your personal data, whether in document or electronic format. If these formats are not feasible, we may obtain your consent through other means, such as verbal consent via an automated voice recording system. However, we may collect your personal data without prior consent in the following cases:

For historical or archival documentation in the public interest or for research or statistical purposes, where we implement appropriate protective measures to safeguard your rights and freedoms. This will be conducted in compliance with applicable laws and regulations set forth by the Personal Data Protection Committee.

To prevent or mitigate harm to your life, body, or health.

To fulfill contractual obligations if you are a contracting party or to proceed with requests made by you before entering into a contract.

When necessary for tasks carried out in the public interest or for functions assigned by the state.

When necessary for our legitimate interests or those of other individuals or entities, provided such interests do not override your fundamental personal data rights.

To comply with laws applicable to AJ EV.

5. Collection of Sensitive Data

In cases where it is necessary to collect sensitive data—such as religious beliefs, blood type, race, health data, fingerprints, disabilities, labor union membership, criminal records, or other similar information as defined by law or regulations—we may request your consent to collect such data in either document or electronic format, unless the law provides an exemption from obtaining consent. You may choose whether or not to disclose this sensitive data at your discretion. If such data is deemed essential, we will collect it to provide special support, such as preparing appropriate meals, accommodations, welfare arrangements, or medical care.

6. Retention Period

We will retain your personal data only as necessary within an appropriate period or as required by law to achieve the purposes stated in this privacy policy and to ensure the protection of your personal data.

7. Storage Location of Personal Data

Your personal data will be stored in Thailand. However, if necessary, we may store your data in databases located abroad to fulfill the purposes outlined in this privacy policy. In such cases, we will ensure that your personal data is adequately protected under applicable data protection laws.

8. Disclosure and Transfer of Personal Data

Your personal data is considered confidential. Any transfer of personal data to third parties—including our affiliates, licensees, business partners, contractors, service providers, accountants, auditors, legal advisors, and specialized consultants located in Thailand or abroad—will be conducted with caution and only to the extent necessary to achieve the purposes outlined in this privacy policy. We will ensure that appropriate personal data protection standards are in place.

We may also share personal data with government authorities or relevant entities as required by law or upon official request. In cases involving business restructuring, mergers, acquisitions, joint ventures, asset sales, financing transactions, or similar business activities, we may transfer your personal data to potential buyers or business partners.

9. Data Security

We implement organizational, technical, and administrative measures to safeguard personal data from destruction, loss, unauthorized access, use, modification, or disclosure. However, we acknowledge that complete security cannot be guaranteed when transmitting data over the internet or storing it digitally. We will continually update our security measures to align with current technology.

10. Updates to the Privacy Policy

We may update this privacy policy periodically to comply with legal or regulatory requirements. Any significant changes will be communicated via our website, application, or other official online channels. If you choose not to consent to such changes, you may be unable to access certain rights or services or use our products and services in whole or in part.

11. Your Legal Rights

Under this privacy policy, you have the following legal rights concerning your personal data processing:

Right to Withdraw Consent: You may withdraw your consent for data processing at any time. However, doing so may affect ongoing transactions and access to certain services or benefits. This withdrawal does not affect data processing conducted before consent was revoked.

Right to Access Data: You may request access to, copies of, or information regarding the source of your personal data under our control.

Right to Restrict Processing: You may request the suspension of your personal data processing.

Right to Data Portability: You may request that your personal data be provided in a machine-readable format and transferred to another data controller where technically feasible.

Right to Object: You may object to the processing of your personal data under our control, which may result in the loss of certain benefits or services.

Right to Erasure (Right to Be Forgotten): You may request the deletion, destruction, or anonymization of your personal data.

Right to Rectification: You may request corrections to your personal data to ensure accuracy, completeness, and currency.

Right to Lodge a Complaint: If you believe your personal data rights have been violated under data protection laws, you may file a complaint with the relevant authorities. However, we reserve the right to deny your request in order to protect your rights and benefits or in accordance with the applicable legal provisions. This also includes cases where you are unable to verify your identity as the rightful owner of the personal data.

For the exercise of such rights, we may impose a fee in certain cases, at the discretion of AJ EV on a case-by-case basis.

If you have purchased products or used services from an authorized dealer or entity certified by us, and wish to exercise your rights under this clause, please contact the respective entity directly, as they are the controller of your personal data.

12. How to Contact Us

If you have any questions or require further information regarding our privacy policy, please contact:

AJ Advance Technology Public Company Limited (Head Office)

427/2 Rama 2 Road, Samae Dam, Bang Khun Thian, Bangkok 10500

Email: digital_marketing@ajthai.com

Tel: +662 451 6888